Movie Inspired Game Gets the Red Carpet Treatment


WAUKEGAN, IL—December 8, 2011Favorite television shows and movies on the casino floor? Inconceivable!  Casino games produced by WMS Gaming Inc., a subsidiary of WMS Industries Inc., allow slot players to go on an iconic movie adventure in a game.


THE PRINCESS BRIDE is one of the most beloved comedy movies of all time and continues to entertain new and true-blue audiences. THE PRINCESS BRIDE themed slot produced by WMS is a heroic and hilarious romantic adventure leading through the Fire Swamp, up the Cliffs of Insanity and emerging in the Pit of Despair and features a wide variety of movie clips incorporated into game play. As the latest edition to the I•Play™ family, THE PRINCESS BRIDE slot offers a simple interface designed to enhance bonus rounds operated through player selection to more fully engage players with their gaming experience.

This deal was brokered by ACT III Licensing of Beverly Hills, CA.  The fan base is strong for this soon-to-be 25-years-old title.  The Facebook fan site is at 1.8 million active fans. The game is available now to casino floors around the world.

The latest Hollywood-inspired products are part of a product portfolio built on a foundation of both player and customer insights.  The line-up of WMS’ powerful gaming content and products arm casino operators with innovative solutions that are designed to drive game performance, engage existing players, and attract new demographics. For more information, go to http://www.youtube.com/wmsslots.

About WMS

WMS is engaged in serving the gaming industry worldwide by designing, manufacturing and marketing games, video and mechanical reel-spinning gaming machines, video lottery terminals and in gaming operations, which consists of the placement of leased participation gaming machines in legal gaming venues.  WMS is proactively addressing the next stage of casino gaming floor evolution with its WAGE-NET® networked gaming solution, a suite of systems technologies and applications designed to increase customers’ revenue generating capabilities and operational efficiency.   More information on WMS can be found at www.wms.com or visit the Company on Facebook, Twitter or YouTube.

About ACT III Licensing

ACT III LICENSING is a licensing and brand-building company representing brands, personalities and entertainment properties with the goal of enhancing and expanding brand awareness through high-quality consumer products and creating lucrative new revenue streams. www.actiiilicensing.com

The Princess Bride ©1987 The Princess Bride Ltd.