April 16th, 2013
BEVERLY HILLS, CA – February 11, 2013 – Act III Licensing debuts its roster of iconic clubs, bars and restaurants all unique to the Sunset Strip for licensing in all categories. The famed Whisky A Go-Go, The Rainbow Bar & Grill, and The Laugh Factory are part of this world-famous collection.
The Sunset Strip, or “The Strip,” stretching through the heart of West Hollywood, is more than just a mile-plus stretch of road. It is an iconic locale where fashion, music, architecture and a unique history combine. This is where some of the greatest entertainers – The Doors, Frank Sinatra, Richard Pryor, Robin Williams – have made their mark. And every night of the week locals and tourists alike gather to see a new crop of up-and-coming performers from the hottest bands to comedians testing their material at The Strip’s live entertainment venues. read more »
January 24th, 2012
Frijolitos Celebrates Latin America ¡Viva la Cultura!…Long Live Latino Culture!
BEVERLY HILLS, CA – January 24, 2012 – Act III Licensing announced today it has been appointed the exclusive licensing agency for Frijolitos, a producer of Latino-themed educational books and toy product line designed to celebrate the traditions, folklore, and culture of the people of Latin America.
Frijolitos, through its books, is committed to providing culturally relevant character-building lessons that bring families closer together. All of these elements come together through the telling of stories, myths and legends rooted in Latin American cultures. Much like a grandfather tells his grandson the same tales he grew up hearing, children and their parents can turn to the Frijolitos’ line of books to re-establish connections to their ancestral culture while they deepen the connection between each other. Frijolitos’ books are imbued with cultural relevancy that explain folktales, cultures and traditions of Latin America through a fantastic world inhabited by charming and fun-loving characters. This enables educators and parents to construct practices that have relevancy and meaning to students of different social and cultural realities. read more »
December 8th, 2011
Movie Inspired Game Gets the Red Carpet Treatment
Waukegan, IL—December 8, 2011—Favorite television shows and movies on the casino floor? Inconceivable! Casino games produced by WMS Gaming Inc., a subsidiary of WMS Industries Inc., allow slot players to go on an iconic movie adventure in a game.
THE PRINCESS BRIDE is one of the most beloved comedy movies of all time and continues to entertain new and true-blue audiences. THE PRINCESS BRIDE themed slot produced by WMS is a heroic and hilarious romantic adventure leading through the Fire Swamp, up the Cliffs of Insanity and emerging in the Pit of Despair and features a wide variety of movie clips incorporated into game play. As the latest edition to the I•Play™ family, THE PRINCESS BRIDE slot offers a simple interface designed to enhance bonus rounds operated through player selection to more fully engage players with their gaming experience. read more »
July 7th, 2011
Los Angeles, CA- July 7, 2011- Pepsi, a consistent frontrunner in creating instant commercial classics and iconic pop culture campaigns, brings back the memorable Diet Pepsi and Ray Charles’ ads for “You Got the Right One Baby, Uh-Huh!” with a line of retro t-shirts. The recent collaboration was brokered through The Joester Loria Group, Pepsi’s exclusive licensing agency for North America and Act III Licensing in conjunction with the Ray Charles marketing group, the licensing agency for The Ray Charles Foundation. The collection, designed by licensee Ripple Junction features imagery of the late music legend, Ray Charles and is representative of the award winning advertising campaign. Launched in the early 1990’s, the “You Got The Right One Baby” campaign, featuring 11 commercials over 3 years, put Pepsi on the leading edge of pop culture. read more »
October 21st, 2010
BEVERLY HILLS, CA – October 21, 2010 – To commemorate Ray Charles’ 80th birthday and the highly anticipated release of Rare Genius: The Undiscovered Masters, Act III Licensing and AG Adriano Goldschmied have partnered to host a celebration dedicated to the iconic American artist and the discovery of this remarkable, previously unreleased collection featuring a never-before-heard Ray Charles / Johnny Cash duet. Act III Licensing brokered the retail collaboration with clients Concord Music Group and The Ray Charles Foundation along with tee-shirt licensee Friend or Foe. read more »
May 24th, 2010
Licensing Compliments the Apollo’s 75th Anniversary Celebration
BEVERLY HILLS, CA – May 24, 2010 – Act III Licensing announced today the addition of the historic landmark Apollo Theater to its client roster. With its rich history and continued significance, the legendary Apollo Theater has been a driving force in shaping America’s music and cultural landscape for nearly 75 years. read more »
April 27th, 2010
Licensing Program to Kick-off 80th Anniversary Celebration
BEVERLY HILLS, CA – April 27, 2010 – Act III Licensing announced today the addition of new licensees for iconic musician Ray Charles on behalf of its client the Ray Charles Marketing Group. To help celebrate the kick-off of his 80th Anniversary, Friend or Foe is designing Men’s fashion tee-shirts that will debut read more »
April 15th, 2010
Act III Licensing Proudly Announces Latest Additions to Iconic Program
BEVERLY HILLS, CA – April 15, 2010 – Act III Licensing announced today two new agreements on behalf of its client, Sunkist Growers. Sunkist, a major worldwide industry leader in food and beverage licensing, recently selected Act III Licensing as its Agent to enhance Sunkist’s fresh and healthy brand into quality non-foods categories. read more »
January 22nd, 2010
The ringing in of 2010 marks the launch of “The Ray Charles 80th Birthday Celebration” with a series of events and projects planned to celebrate what would have been the music icon’s 80th birthday on September 23, 2010. read more »